TechnologyReliance Jio Partners with Aptos to Deploy Blockchain Rewards System

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Reliance Jio Partners with Aptos to Deploy Blockchain Rewards System

Reliance Jio, India’s largest telecommunications provider serving over 500 million subscribers, has formed a partnership with Aptos Foundation and Aptos Labs to integrate blockchain technology into its service offerings. The collaboration centers on developing a rewards program utilizing Aptos’ layer-1 blockchain infrastructure, which is designed for high-speed, low-cost transactions.

Reliance Jio partners with Aptos

The initiative focuses on practical applications rather than cryptocurrency speculation. Currently undergoing beta testing with approximately 9.4 million users, the program represents a significant step toward incorporating blockchain into everyday consumer services. Aptos Labs will provide technical infrastructure and ongoing platform management support.

The partnership was publicly announced at the “Aptos Experience” event, underscoring traditional industries’ growing engagement with Web3 technologies. Aptos’ blockchain architecture will need to accommodate Jio’s substantial user base and transaction volumes.

“About 9.4 million users are now experimenting with blockchain rewards,” said a spokesperson from Aptos Labs. “The goal is to focus on real-world utility rather than speculative digital assets. What we want is to integrate blockchain into daily digital life, making it practical and accessible to all Jio subscribers.”

This announcement follows earlier blockchain initiatives by Reliance Jio. In August 2023, Reliance Industries Chairman Mukesh Ambani indicated plans for blockchain integration within Jio’s ecosystem. Subsequently, in January 2025, Jio Platforms established a partnership with Polygon Labs aimed at incorporating Web3 functionality into existing applications and services.

The collaboration marks one of the most extensive real-world implementations of Web3 infrastructure by a telecommunications operator worldwide. It demonstrates the increasing intersection between blockchain technology and mainstream digital services, particularly in markets with large mobile subscriber bases.

Market response to the announcement was mixed. According to CoinMarketCap data, Aptos tokens decreased 6 percent in the 24 hours following the news, consistent with broader cryptocurrency market movements during that period.

The partnership’s success will depend on user adoption rates and the platform’s ability to deliver tangible benefits while managing the technical demands of operating at Jio’s massive scale. Both companies emphasize the program’s utility-focused approach, distinguishing it from cryptocurrency investments.

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