German luxury automaker Audi India has announced significant price reductions across its entire product lineup following the implementation of GST 2.0, offering customers savings ranging from Rs 2.6 lakh to Rs 7.8 lakh depending on the model. The strategic price cuts aim to boost sales momentum during the upcoming festive season, making premium vehicles more accessible to Indian buyers.
Audi India price cut amid GST 2.0 implementation
The most substantial reduction applies to the flagship Q8 SUV, which sees a dramatic price drop of Rs 7.83 lakh. Previously retailing at Rs 1.17.49 crore, the Q8 now starts at Rs 1.09.66 crore (ex-showroom). This aggressive pricing strategy positions the luxury SUV more competitively in India’s growing premium segment.
The popular Q7 SUV benefits from a Rs 6.15 lakh reduction, bringing its starting price down from Rs 92.29 lakh to Rs 86.14 lakh (ex-showroom). Similarly, the mid-size Q5 SUV receives a price cut of up to Rs 4.55 lakh, now starting at Rs 63.75 lakh compared to its earlier Rs 68.30 lakh price tag.
The compact Q3 SUV, Audi’s entry-level offering, drops from Rs 46.14 lakh to Rs 43.07 lakh (ex-showroom), providing a more attractive entry point into the Audi ecosystem.
In the sedan segment, the executive A6 sees a reduction of Rs 3.64 lakh, now priced from Rs 63.74 lakh (ex-showroom). The A4, targeting younger professionals, becomes Rs 2.64 lakh more affordable at Rs 46.25 lakh (ex-showroom).
Will GST 2.0 implementation help the customers?
These price adjustments come as India’s luxury car market shows robust growth, with increasing demand for premium German brands. The GST 2.0 framework appears to have created favourable conditions for automakers to pass on benefits to consumers.
Potential buyers can visit authorized Audi India dealerships nationwide or check the official website for model-specific pricing details. The timing of these reductions, just ahead of the festive buying season, could significantly boost Audi’s market share in India’s competitive luxury automobile segment.
The move reflects Audi’s commitment to expanding its Indian footprint while making German engineering more accessible to aspirational buyers.